Saturday, January 21, 2017

Google Certified Digital Marketing Experts in Palwal

We are Google Certified Experts in Digital Marketing in Palwal.
We provide all services of Digital Marketing at very low prices. We are also offering Coaching to students who are willing to make his career in Digital marketing.



















We are also giving classes in Weekends. You require some info regarding Digital Marketing then feel free to contact at 8901328528.


Why career in Digital Marketing:-

  • Will never be out-dated
  • Well Published Industry
  • ALWAYS PROGRESSING AND MOVING WITH TIME

Friday, January 20, 2017

The Top 10 Benefits of Digital Marketing for Small Businesses

  1. It connects you with consumers on the internet
  2. It generates higher conversion rates
  3. It saves you money
  4. It enables real-time customer service
  5. It connects you with the mobile consumer
  6. It helps generate higher revenues
  7. It delivers higher ROI from your campaigns
  8. It keeps you at par with competitors
  9. It can help you compete with large corporations
  10. It prepares you for the internet of things
 All these are the benefits of digital marketing. Digital Marketing in Palwal is the playing very important role in digital marketing in this area.

We are dealing with multiple projects which belongs with different different domain.

Thanks for my present client. 

Saturday, December 17, 2016

Social Media Optimization (SMO) Services

Social Media Optimization (SMO) Services
Social media optimization is the second level of marketing after SEO. When the techniques of SEO and SMO are efficiently combined then you can get the best results. We help you to become more visible and popularize your services in various social sites like facebook, twitter and youtube.




What is social media optimization (SMO)?
Social media optimization is an effective strategy to increase your presence online with the help of social media sites and online communities. SMO services include various techniques like blogging, using images, videos and creating discussions online in order to keep in track with the audience. If you are looking for the best place to get SMO services then Digital Marketing in Palwal is the right choice for all your needs.
Why should you prefer our SMO services?
  • Attractive content
  • Micro blogging through various social media sites like twitter
  • Online reputation management
  • Good communication with the audience
  • Reaching the target audience
What do we do?
Social networking sites are considered as the best platform for business promotional activities. Hence we promote your products and services in various popular social networking sites like facebook, twitter, dig and youtube. We help you to communicate with your target customers and promote your business online directly through them. You can now double your profit and increase your leads with the help of SMO services.
Frequently Asked Questions
Why Do I Need Social Media Marketing?
Social Media is a new emerging platform that allows people to interact. Using it as a marketing tool, one could spread brand awareness, drive in traffic, attract new customers and build in deeper relationship with existing customers. This social media platform has also turned out to be place for customer service too. Ebirks holds ample experience in designing social media marketing strategy and implementing the same to bring in desirable results for the business.
Why You Can't Ignore Social Media?
Social Media should not be ignored; as it helps you control and take part in conversation about business. It helps you know what people think about your product or service, depicting brand reputation. The interactions or conversations could be used in positive direction to ensure great online reputation. It is a low cost and quick means to establish online presence for new customer acquisition and at the same time, build good relations with existing customers.
Who is really using Social Media?
It is important to understand target audience in social media to ensure that you focus at your message and your content towards the goal. It order to do so, it is must to know the people you want to speak with, depending upon the needs of the business. Business need to focus at certain goal to promote sales leads while at different goal to converse with existing customers. Likewise, the goal changes, when you are looking for new customer acquisition. Thus, business should focus on message to target audience to reach social media goals.
What is the ROI of Social Media?
ROI of social media can be judged on basis of activities undertaken by social media engagement. Keeping it in mind, ROI can be measured on following basis:
  • Financial ROI: It is monitored in form of cash generated from social media engagement.
  • Prospect Engagement ROI: ROI can be measured in form of customers, clients and prospects engaging online via social media. It takes into consideration the number of people coming back to website or blog.
  • Search Engine Ranking ROI: Social media can also bring returns in form of search engine ranking, through effective use of SEO copywriting and blog marketing.
  • Brand Reputation ROI: The returns may come in form of brand reputation, especially when people are engaging in conversation for your product or services.
  • Thought Leadership ROI: Blog marketing and social media engagement could be helpful in measuring, monitoring and delivering thought leadership.
Why should you Hire a Social Media Marketing Company?
Hiring a social media company would let you leave your business in hands of specialist who would help you stay on top of trends, because of the knowledge and experience. The specialist would no doubt understand the analytics and design strategy accordingly such that you get best social media ROI. Taking advantage of the recent technologies, a specialist would spread the message, meet your expectations and carry out all the needed tasks of blog marketing, content marketing, social media optimization to drive in traffic to the site. Digital Marketing in Palwal could help you in designing the robust social media strategy.


Tuesday, November 8, 2016

White Hat Search Engine Optimization (SEO)


white hat SEO refers to the usage of optimization strategies, techniques and tactics that focus on a human audience opposed to search engines and completely follows search engine rules and policies.




White hat SEO is the body of approved search engine optimization tactics designed to increase a website's position on a search engine results page (SERP). 



Tactics for improving a website's placement in search results include:
  • Ensuring that the title  and URL include important keywords.
  • Adding sufficient relevant keywords to text on the page -- but not keyword stuffing.
  • Adding links and buttons that will draw a reader deeper into the site. 
  • Featuring links to social media accounts and interacting with users in those accounts. 
  • Posting video content. 
White hat, on the other hand, uses organic techniques and demands quality in a site in order to ensure it performs well for search. This means that numerous factors have to be taken into consideration and optimized, such as:
·         Written content
·         Images and video
·         Meta information
·         Site architecture

·         Site performance
Do not go with Black Hat SEO. Always follow white hat SEO


If we are doing black hat seo it means we are creating problem for site. In future if google announce his updates then 100% site would be paralyses and will be removed from google database.


Saturday, October 29, 2016

Benefits of Digital Marketing


  • ·         Now days more than 80% consumers use Internet due to which business owner can easily reach targeted customers.
  • ·         Digital Marketing increase conversion rate by 25% easily.


  • ·         45% small business owners report saving money with digital marketing as compare to traditional marketing.
  • ·         It connects you with 90% adults in India.
  • ·         Digital Marketing strategies as much better revenue.
  • ·         Digital Marketing strategies can Improve ROI% by up to 300%.
  • ·         Maximum brands & small business are ramping up their Digital Marketing.
  • ·         By the year 2020 this percentage will be 100%. Then do you want to be a part of “Internet of Things”?




Friday, October 28, 2016

Search Engine Marketing Work Process

Our work process is given below:

INITIAL RESEARCH
1.       Market Research & Competitor Analysis.
2.       Thorough Keyword Research and Selection.
3.       Website Analysis.
4.       Designing a better strategy

ADS CREATION
1.       Text based Ads creation
2.       Display banner ads creation
3.       Dynamic Ads creation
4.       Video Ads ( Video provided by client)

ACCOUNT & CAMPAIGN SETUP
1.       Creation of Adwords/PPC Account (if not already registered)
2.       Designing campaign structure.

CAMPAIGN CREATION
1.       Display campaign
2.       Re-marketing campaign
3.       Video campaign

BUDGET ALLOCATION
1.       Strategic Geographical Targeting and Ad Scheduling
2.       Advanced Tracking setup using Google Analytics
3.       Conversion tracking setup to measure leads & sales
4.       Use Advanced Ad Grouping techniques to Increase Relevancy

REGULAR OPTIMIZATION
1.       Ensure ongoing keyword research and trend study for new keyword additions
2.       Drafting Effective Ad Text Using Tested Best Practices
3.       Careful and Complete Negative Keyword Selection and Implementation
4.       Proactive deletion of poor keywords and negative keyword management
5.       Ongoing ads performance analysis and A/B testing
6.       Bid Optimization to get maximum ROI
7.       Ensure continued Keyword Performance Analysis
8.       Choose the Right Cost per Click and Budget Options based on Market Competition and Advertiser Budget
9.       Careful analysis of all metrics to get maximum quality clicks and improved Return
10.   Landing Page review and optimization
11.   Click Fraud Monitoring

REPORTING
1.       we will give you full access to your account
2.       we will Provide easy to understand report weekly or monthly
3.       we will guide on how client can see important reports

Our adwords management helps your website to

·         Gain more visibility in India or abroad
·         Increase enquiries of each products
·         Increase sales

·         Improve brand awareness

Get more business if you are on the Top of google results.

If your are on the top position of google search page then you can get approx 50% of total traffic.
it is all about organic results. SEO (Search Engine Optimization) is only way to get first position on the Google search result page.

If you are getting 50% traffic of total traffic then which means your are getting more leads in the form of customers.



you do have two benefits if you achieve Top position on Google.

  1. You will get more leads approx 50% leads of total leads.
  2. You can make money from google as well by posting ads on your websites.
 





       Digital Marketing helps you to be a Brand in all over the world.                                                        Now give a brand name to your business and show your business in all over the world.